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Privacy Policy

Last updated on July 21, 2026

1. Scope

New Fairfield Pilates values your privacy. The primary purpose of this Privacy Policy (“Policy”) is to describe our collection, use, and disclosure of information we collect about users of our website, https://newfairfieldpilates.com/ (our “Site”). By visiting the Site, you agree that your personal information will be handled as described in this

Policy. This policy applies to all users of the Site.

This policy may change from time to time. Please see the Changes To This Policy section below for more information.

2. INFORMATION WE COLLECT ABOUT YOU

We collect personal data from you through your use of the Site and Services. Personal data, or personally identifiable information (PII), refers to any information connected to a living person who is either identified or can be identified. This includes direct identifiers as well as indirect information that can reveal a person’s identity, when

combined with other data.

Personal Data You Provide

Depending on how you interact with our Site and Services, we will collect the following personal data that you voluntarily provide to us:

  • Name

  • Email address

  • Emergency contact information

  • Occupation

  • Payment information

  • Health and fitness information

Personal Data We Automatically Collect

We automatically collect certain information through your use of our Site and our use of cookies and other tracking technologies, such as the following:

  • Usage Information

  • Device Information

  • Mobile Device Information

  • Location Information

3. HOW WE USE YOUR INFORMATION

We use your personal information for the following:

  • Providing and Managing Our Services

    • Scheduling and managing classes

    • Registering clients for classes and managing bookings

    • Responding to and fulfilling client requests

  • Improving Our Services

    • Evaluating and improving our services and overall client experience

    • Requesting feedback to better understand client needs and satisfaction

  • Marketing and Communications

    • Sending promotional and marketing communications

    • Evaluating the effectiveness of our advertising and marketing campaigns

  • Security and Legal Compliance

    • Protecting the security, integrity, and functionality of our services

    • Complying with applicable legal and regulatory obligations

4. HOW WE SHARE YOUR INFORMATION

We may share your information in the following circumstances:

  • With Third-Party Providers and Processors: We may share your information with trusted third-party service providers that perform services on our behalf, such as website hosting, analytics, payment processing, and scheduling.

  • Third-Party Analytics: We may use analytics providers like Google Analytics to help us understand how visitors use our website. These providers may use cookies or similar tracking technologies to collect information about your interactions with the website. The collection and use of this information by these third-party providers are governed by their own privacy policies.

  • For Legal Reasons: We may disclose your information in order to comply with the law or legal process.

5. OUR USE OF COOKIES

We use cookies and similar tracking technologies to help improve your experience on our Site. Cookies are small data files stored on your device that may contain an anonymous unique identifier. They help us understand how visitors use the Site and allow certain features to function properly.

You can choose to disable or refuse cookies through your browser settings; however, doing so may affect the functionality of certain parts of the Site.

6. LINKS

Our Site may contain links to third party websites. Any access to and use of such linked websites is not governed by this Policy, but instead is governed by the privacy policies of those websites. We are not responsible for the information practices of such websites. We recommend that you read the Privacy Policies of those third party linked websites.

7. DO NOT TRACK (DNT) SIGNALS

Your browser may offer a “Do Not Track” (DNT) setting that allows you to signal to websites and online services that you do not want your online activities tracked across different websites over time. At this time, our Site does not respond to “Do Not Track” signals or similar browser-based tracking preferences. As a result, we may continue to collect and use information about your interactions with the Website as described in this Privacy Policy, even if your browser has enabled the DNT setting.

8. SECURITY OF PERSONAL INFORMATION

We implement commercially reasonable security measures designed to protect the personal information we collect and store. However, no method of transmitting data over the Internet or storing information electronically is completely secure. While we take reasonable steps to safeguard your personal information, we cannot guarantee its absolute security.

9. RETENTION OF YOUR DATA

We retain your personal data for as long as necessary to fulfill the purposes for which we collect it, such as to provide you with the service you have requested, and for the purpose of satisfying any legal, accounting, contractual, or reporting requirements that apply to us.

If you wish to request the deletion of your personal data, please contact us at [email protected]. Please allow a reasonable period of time for us to process your request.

10. UPDATING YOUR PERSONAL INFORMATION

If you would like to review and update your personal information, you may do so by contacting us at [email protected]. Please allow a reasonable period of time for us to process your request.

11. CHILDREN’S DATA

The Site and Services are NOT intended for children under 13 years of age. Users must be 18 or older. We do not knowingly collect, use, or disclose personal data from children under 13. If we discover that a child under 13 years old has provided us with personal information, we will take reasonable steps to delete that data.

12. Commercial Email and Text Opt-Outs

We comply with laws governing commercial emails. If you receive a commercial email, you can opt out by:

  1. Clicking the unsubscribe link at the bottom of the email.

  2. Contacting us directly using the information below.

If you receive a commercial text, you can opt out by:

  1. Replying STOP.

  2. Contacting us directly using the information below.

We will promptly honor your request to opt-out of commercial messages.

Regular emails in the course of business, such as appointment confirmations, are excluded. Users may not opt out of these emails.

13. CHANGES TO THIS POLICY

From time to time, we may change this Privacy Policy. If we do, we will post an amended version on this webpage with a new “last updated” date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

14. CONTACT INFORMATION

If you have any questions or concerns regarding our privacy policy or practices, please contact us at [email protected].

Hours

Contact Hours

Daily, 9am - 9pm

Studio Hours

By appointment only

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All Rights Reserved